I like David Henderson. We have something in common.

I generally don’t like PR agencies. We have little in common. Let me tell you why.

PR agencies are:

“clinging desperately to decades-old methods, sidelining staff training because it cuts into billable hours and getting farther and farther behind fast-moving digital media trends.”

“Most agencies today have so-called digital teams. They’ll claim to be at the “forefront” of anything online. In reality, it’s just the “B-S” factor turned up full blast. Pull back the veil and you will find few agency people with deep experience or practical accomplishments, even now, in the online world.”

(Read the full blog post -PR Agencies, The “B-S” Factor and Lagging- of David here)

You may have noticed I included a picture in this blog post. It’s a cartoon from Tom Fishburn. Tom knows how to tell this whole out-of-sync PR-agency-story in just 1 image. So… I like Tom as well. We are now a team of three trying to change the world of old school communications. We are still looking for a fourth team member (so we can kill time by playing cards if we don’t find any clients who are up to this challenge). Anyone?

 

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